TrialReelTrialReel (trialreel.app) is software that takes videos you upload and cuts new edits of them: a different opening, a different ending, a tighter middle. Those edits are meant for Instagram trial reels, which Instagram shows only to people who do not follow you.
Last checked October 31, 2026. Not affiliated with trialreel.com. See TrialReel vs trialreel.com.
What it does, in four steps
- Sign in with your email. A code is emailed to you, so there is no password.
- Upload videos. Raw footage or reels you have already posted. If you connect Instagram, it can also re-cut reels from your account.
- Flip the switch. TrialReel cuts new versions and keeps your daily limit.
- Use the edits. Download each one and post it where you like, or let it post for you once auto-posting is open to your account.
Today: new edits of your videos every day, ready to download. Auto-posting to Instagram is open to invited testers while Meta finishes reviewing our app.
What is a trial reel?
Instagram introduced trial reels on December 10, 2024. A trial reel is shown to non-followers first, so you can see how a video does before your followers see it. After about 24 hours you can look at views, likes, comments and shares, and then share it with everyone or leave it. Our full explainer goes deeper.
Plans and prices
| Plan | Price | What you get |
|---|---|---|
| First week | $9 | Every plan starts here, one per person and Instagram account |
| Basic | $49/month | 1 account, 5 new edits a day, no settings to manage |
| Autopilot | $99/month | 1 account, you choose 1 to 10 new edits a day and which videos |
| Autopilot Plus | $249/month | 1 account, 15 a day to start, up to 25 while your reach holds |
| Agency | $149/month base | 3 client accounts on Basic, the agency dashboard, review links, 5 team members |
Plans are priced by how many new edits you get a day. Prices were read from the TrialReel homepage on October 31, 2026. The homepage is the source of truth if they differ.
The rules it runs by
- Never the same cut twice. A cut you already got is not made again for 30 days. A new caption or a crop does not count as new.
- No text on the video. Clean footage. On Autopilot Plus you can turn on captions.
- A daily limit you can see. Posts are spaced through the day and never go past Instagram's own limit of 100 API-published posts per account per 24 hours.
- A gate before every post. Cuts that start mid-thought or include off-camera talk are thrown out before they reach you.
Why the first rule matters: Instagram's help text, as quoted by Planoly, says a trial reel may get limited reach if Instagram detects the same content shared before. In May 2026 Instagram also said "materially edited" content counts as original. TrialReel is built around real edits for that reason.
Other ways to use it
- Download-only. Get the edits and post them anywhere.
- Agency mode. One subscription for client accounts; see trial reels for agencies.
- Done for you. You send footage and a person on our side runs it; see done-for-you.
- Inside ChatGPT or Claude. TrialReel is also an MCP server at trialreel.app/mcp. See the setup page.
- Free reel score. Upload a video and get a predicted score at trialreel.app/score.
Is it safe for my Instagram account?
TrialReel posts through Meta's official Content Publishing API, which supports trial reels. You connect Instagram on Instagram's own login screen, so we never see your password. Meta's page states an API limit of 100 posts per account in a 24-hour moving window. No tool can promise what Instagram does with a post. We promise we do not do the things that cause throttling, such as posting the same cut again.
Who makes it
TrialReel is built by Elliot Goldman, who also runs content for creators. You can read more on the done-for-you page. Questions: admin@jwfl.org.
How it differs from schedulers and clippers
Schedulers such as Buffer and Later publish a finished video on a calendar. Clippers such as Opus Clip cut short clips from long videos. TrialReel starts from videos you already have and makes many different edits of them. Compare directly: vs Opus Clip, vs Later, vs Submagic.
Is it related to trialreel.com?
No. trialreel.com is a separate company that runs trial reels for clients as a done-for-you agency. TrialReel at trialreel.app is self-serve software. We are not affiliated.
Upload a video and see the first edits. Or score a reel free before you decide.